ING wants to empower people to stay ahead in life and business. Following a winning pitch we took on the challenge to translate that mission into a social content strategy and execution that inspires people to keep making progress and ‘do their thing'.

Strategy & Creative: Ralf van Lieshout, Floris van den Elshout, Tim Schellekens, Tim Aarts, Robin Raynor, David van Arragon

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